TL24x7
02-02-2010, 10:39 AM
Miami & Libertyville, IL, Feb. 1, 2010 – Chad Ochocinco and his Ochocinco News Network (OCNN), powered by MOTOBLUR Technology, is descending on Miami with an expanded “News Team.” Originally spawned as Ochocinco’s one-man social news network; OCNN is expanding its “News Team” to include Baltimore’s Ray Rice, Arizona’s Darnell Dockett and Washington’s Chris Cooley, as well as two super fans, Jake and Amir from CollegeHumor.com, to provide OCNN followers with an insider’s look at everything taking place in Miami.
The team will Tweet and Twitpic, provide expanded features on the OCNN Facebook Page, and post daily video summaries across social networking platforms and at the new OCNN site hosted at www.motorola.com/ocnn.
The “News Team” will have a customized OCNN News Van, NFL media credentials, a broadcast spot on famed “Radio Row” and access to every meaningful event taking place in South Florida. The “News Team” will cover “Media Day” and critical press conferences leading up to the game.
“Believe it or not, even I have limitations,” said Ochocinco. “There is just too much going on around Super Bowl for one man to cover. So I have hand-picked some rising social networking stars who can give the OCNN Nation their perspectives on the game, the parties and players in Miami the way only an athlete can.”
Every member of the “News Team” will be equipped with their own “handheld news organization” in the form of a MOTOBLUR-enabled phone to conveniently and efficiently organize and distribute all the news that’s fit to tweet. Motorola’s MOTOBLUR technology brings social networks, contacts and important news together in one convenient and efficient interface – synching all social networking platforms with continuous updates and backups. And with MOTOBLUR, there are no logins or applications to open and data is always secure.
Chad’s Twitter following has exploded since the launch of OCNN. He had 120,000 followers prior to the launch and now boasts more than 700,000 loyal followers. Remarkably, his distribution is larger than most major metropolitan newspapers’ daily circulation. The addition of an expanded “News Team” will increase OCNN’s reach even more.
“OCNN’s content was a bit limited during the season because I always put the needs of the team first,” said Ochocinco. “Now, with the season behind us, OCNN is going to come alive at the Super Bowl with more reports, insight and information that only a ‘true’ insider can get.”
Motorola Chief Marketing Officer Bill Ogle sees the expansion of the OCNN team as a no-brainer. “When OCNN first launched, the goal was to give fans unprecedented access into Chad's life and the game he loves. Expanding OCNN with more correspondents for the Super Bowl just made sense. The whole news team will be armed with MOTOBLUR devices so they'll be ready to share news fans want to know as it breaks.”
Pro Bowlers and social-networking enthusiasts Rice, Dockett, Cooley and Jake and Amir will fan out during Super Bowl week to ask the tough questions and attend every party they can to ensure OCNN followers know what is happening on the ground in Miami. “It’s a tough job, but somebody has to give the OCNN Nation a taste of what it is like to have an all-access pass to the toughest tickets to get during Super Bowl week,” said Rice. “I can’t tell you exactly what I am going to see or hear, but I can tell you that OCNN followers will know about it first.”
Fans who want to follow an individual member of the news team can click on links for each player at www.motorola.com/ocnn. Follow OCNN on Twitter at @ocnnfeed and become a Facebook fan at www.facebook.com/ocnn85.
The team will Tweet and Twitpic, provide expanded features on the OCNN Facebook Page, and post daily video summaries across social networking platforms and at the new OCNN site hosted at www.motorola.com/ocnn.
The “News Team” will have a customized OCNN News Van, NFL media credentials, a broadcast spot on famed “Radio Row” and access to every meaningful event taking place in South Florida. The “News Team” will cover “Media Day” and critical press conferences leading up to the game.
“Believe it or not, even I have limitations,” said Ochocinco. “There is just too much going on around Super Bowl for one man to cover. So I have hand-picked some rising social networking stars who can give the OCNN Nation their perspectives on the game, the parties and players in Miami the way only an athlete can.”
Every member of the “News Team” will be equipped with their own “handheld news organization” in the form of a MOTOBLUR-enabled phone to conveniently and efficiently organize and distribute all the news that’s fit to tweet. Motorola’s MOTOBLUR technology brings social networks, contacts and important news together in one convenient and efficient interface – synching all social networking platforms with continuous updates and backups. And with MOTOBLUR, there are no logins or applications to open and data is always secure.
Chad’s Twitter following has exploded since the launch of OCNN. He had 120,000 followers prior to the launch and now boasts more than 700,000 loyal followers. Remarkably, his distribution is larger than most major metropolitan newspapers’ daily circulation. The addition of an expanded “News Team” will increase OCNN’s reach even more.
“OCNN’s content was a bit limited during the season because I always put the needs of the team first,” said Ochocinco. “Now, with the season behind us, OCNN is going to come alive at the Super Bowl with more reports, insight and information that only a ‘true’ insider can get.”
Motorola Chief Marketing Officer Bill Ogle sees the expansion of the OCNN team as a no-brainer. “When OCNN first launched, the goal was to give fans unprecedented access into Chad's life and the game he loves. Expanding OCNN with more correspondents for the Super Bowl just made sense. The whole news team will be armed with MOTOBLUR devices so they'll be ready to share news fans want to know as it breaks.”
Pro Bowlers and social-networking enthusiasts Rice, Dockett, Cooley and Jake and Amir will fan out during Super Bowl week to ask the tough questions and attend every party they can to ensure OCNN followers know what is happening on the ground in Miami. “It’s a tough job, but somebody has to give the OCNN Nation a taste of what it is like to have an all-access pass to the toughest tickets to get during Super Bowl week,” said Rice. “I can’t tell you exactly what I am going to see or hear, but I can tell you that OCNN followers will know about it first.”
Fans who want to follow an individual member of the news team can click on links for each player at www.motorola.com/ocnn. Follow OCNN on Twitter at @ocnnfeed and become a Facebook fan at www.facebook.com/ocnn85.